A Soulful Reflection on Healing, Inner-Strength and the Contradictions of Modern Love
Brooklyn, NY (August 5, 2025) – Following the success of her introspective single, “How Is It Love,” emerging R&B artist INDVGO returns with a powerful visual counterpart that deepens the emotional world of the track. Directed by Koji, the music video is a glamorous, slow-burning meditation on vulnerability, emotional resilience, inner peace, and the disorienting contradictions that define modern love.
Filmed across a series of intimate vignettes, the video opens with INDVGO alone, draped in shadow and soft spotlight. She’s grounded, luminous and holding heavy emotions -- not shown through grand gestures, but through glances, postures and presence.
As she moves through sun-drenched rooms filled with florals, books, and candlelight, the visuals lean into warmth, but never abandon their melancholy. Reflections in glass, silhouetted shadows, and recurring water imagery, including moments of body submersion, anchor the video in its core themes of emotional contradiction, self-reflection, and the slow work of healing. There’s softness here, but it’s hard-won.
From long shots in solitude to intimate close-ups that feel almost confrontational, INDVGO doesn’t perform pain so much as sit with it, letting it wash over and through her.
‘How Is It Love’ is really about emotional chaos and finding peace within yourself. Healing starts when you fall deeply in love with your own soul.”
- INDVGO
With dreamy lighting, soft shadows and blurred motion, the video moves with a poetic stillness, allowing space for grief, beauty and quiet contemplation. As INDVGO drifts between scenes of solitude and self-reflection, she tells a story of someone reclaiming power after emotional chaos.
At the 2-minute mark, the mood shifts and the softness gives way to something deeper with a beat drop. The scene transitions to the city streets at night, signaling her emergence into fully embodied self-acceptance. INDVGO is seen walking through a rain-slicked cityscape, the lighting fractured, her reflection blurred in car windows and wet pavement. It’s a pivotal turn: she’s no longer just reflecting, she’s moving forward. Still aching, but in motion.
The video deepens the emotional resonance of the song, which has drawn comparisons to Jhené Aiko, Summer Walker, and Kehlani, with a hint of Masego’s flair. The song’s moody, atmospheric instrumentation invites reflection, while INDVGO’s vocals are rich with longing, her lyrics brutally honest:
“You the one, couldn’t fight that / So in love, it’s a mind trap / I’m gone, then I’m right back"
The visual narrative captures this tension: beauty and melancholy, light and shadow, and showcases INDVGO's skills as a fully formed visual storyteller.
Overall, the song acknowledges love as both a source of strength and vulnerability, addressing its contradictions from emotional hurt to healing, self-discovery, and ultimately, peace. It's a celebration of inner strength and self-acceptance, offering a reflection on what it means to love and heal.
About INDVGO:
INDVGO blends soulful melodies with elements of hip-hop, R&B, and alternative influences to create a sound all her own. Her smooth, sensual vocals and nostalgic melodies are a reflection of life’s full spectrum – from love and luck to heartbreak and hardship. INDVGO’s artistry is deeply rooted in the pulse of New York City, capturing both its raw energy and intimate vibes. Her music explores themes of emotional depth, self-discovery, and empowerment, inviting listeners to connect through their own stories of resilience and growth.